A leadership course from Lighthouse Research & Advisory

Lead yourself first. Lead others better.

Lighthouse Academy is George Rogers' leadership course built on the four keys of his book, Champion Your Purpose. On-demand video lessons, a weekly live session with George, and team plans that turn a book worth reading into a practice worth keeping.

14 on-demand lessons 4 keys of self-leadership Weekly live session with George Individual & team plans
The four keys

Four questions every leader has to answer.

Every leadership problem is a self-leadership problem first. The course walks the four keys of Champion Your Purpose in order, and each one starts with a question only you can answer.

Key one, Identity
Key 01

Identity

"Who are you?"

What you learn

  • Surface the values you actually lead from, not the ones on the poster
  • Find the strengths your team counts on you for, and the blind spots that ride along

What you do

  • Name your core values in a working session
  • Lead with emotional intelligence when it matters most

Lessons in this key

Naming Your Core Values18 min
Strengths You Can Build On16 min
Leading With Emotional Intelligence20 min
Key two, Vision
Key 02

Vision

"What do you want?"

What you learn

  • Get honest about the future you are working toward
  • Understand what saying yes really costs you

What you do

  • Write a personal mission you can say out loud
  • Set goals that survive February

Lessons in this key

Writing Your Personal Mission17 min
Goals That Survive February15 min
Priorities and the Cost of Yes14 min
Key three, Direction
Key 03

Direction

"Where are you going?"

What you learn

  • Turn intention into a written plan your calendar can see
  • Handle discipline, feedback, and setbacks without losing the thread

What you do

  • Draft your five-year written plan
  • Practice deciding under uncertainty

Lessons in this key

The Five-Year Written Plan19 min
Discipline, Feedback, and Setbacks18 min
Deciding Under Uncertainty16 min
Key four, Legacy
Key 04

Legacy

"Who do you want to become?"

What you learn

  • Build influence that outlasts the org chart
  • Multiply leaders instead of collecting followers

What you do

  • Start mentoring with a plan, not a vibe
  • Write your leadership legacy plan

Lessons in this key

Influence That Outlasts the Org Chart15 min
Mentorship and Multiplying Leaders17 min
Your Leadership Legacy Plan21 min

The course opens with a two-lesson Foundation module. Lesson 1, The Champion Mindset, is free to watch before you commit.Free preview

George Rogers
Meet your guide

George Rogers

George Rogers is the creator of the Champion Your Purpose framework and the Champion Leadership Assessment. He has taken the four keys of self-leadership to stages, companies, and teams across the country. Lighthouse Academy puts that same teaching in your hands, and every week George goes live for members to teach, take questions, and work through real leadership situations.

Champion Your Purpose book cover

Based on the book Champion Your Purpose
Now taught as a complete course through Lighthouse Academy.

How it works

A course you finish, not a login you forget.

01

Learn at your pace

Fourteen on-demand video lessons across the Foundation and the four keys, with per-lesson progress tracking and reflection work between sessions.

02

Go live with George weekly

Every membership includes a weekly live session with George: teaching, Q&A, and real situations worked through together.

03

Bring your team

Multi-seat team plans with simple email invites and cohort discussion guides, so your leaders walk the four keys together.

Live events from the Lighthouse team

HR Summer School

Educate. Connect. Inspire.

June 8 to 10, 2027Save the date
Virtual2027 agenda coming soon
HRSS 2026Available on demand

Born out of a moment when our world and our profession needed connection more than ever, HR Summer School became something bigger than education. It became a community. Millions of minutes watched, thousands of voices shared, and one reminder at the center: HR matters, and so do you.

Visit HR Summer School Watch HRSS 2026

Want the Champion Your Purpose Masterclass live for your team? Email events@lhra.io with the subject line "Masterclass". Group pricing is available.

George Rogers speaking to a packed audience
Who it's for

Built for the person in the seat, and the company behind them.

For companies & HR leaders

Develop the whole bench, not one seat.

You promoted your strongest performers and now they need to lead people. Team plans put every new and rising leader through the same four keys, with discussion guides that make it stick.

  • We promoted for performance, and now these managers need to lead people.
  • Our engagement survey keeps telling the same story about culture.
  • I need leadership development that fits real calendars.
Talk to Us About Team Plans
For individual leaders

Your career will not wait for a training budget.

Whether you lead a team today or intend to soon, the four keys give you a deliberate way to grow: on your schedule, with a live room every week to keep you honest.

  • I want to be intentional about the leader I am becoming.
  • I have read the books. I need a practice, not another PDF.
  • I want feedback from someone who has stood in front of the room.
Start With the Free Lesson
Beyond the course

More ways Lighthouse develops leaders.

Leadership workshop

Culture & Leadership Workshops

In-person and virtual workshops tailored to your company, your goals, and your calendar.

Let's discuss your goals →
Executive coaching

Executive & Leadership Coaching

Confidential 1:1 coaching, monthly or bi-weekly, built around authentic leadership.

Let's discuss your goals →
HR Summer School lunch session

HR Summer School: Lunch Breaks

A yearly membership that brings 12+ HRCI and SHRM credit hours of turnkey virtual education to your HR group.

Explore Lunch Breaks →

Who are you? Where are you going? Start answering.

Lesson 1 is free. Watch The Champion Mindset today and see whether the four keys are the framework your leadership has been missing.